Yes, I am back to writing about start up issues for today. Many start ups fail as a result of lack of focus. Entrepreneurs have great ideas but at times to many at any given time. For a business to succeed you must first focus on a core business goal and achieve it. If you start out as a technology company focus on technology. That is one main technology at a time. If Services is what tickles your fancy make sure you focus your service offerings.
A young and yet unproven Entrepreneur told me he was starting a new company. The company was going to focus on several projects as well as consulting. My initial reaction to him was well what does your company actually do? Both, was the answer. I turned to one of my partners and said in the next month when they have no success on either fronts they will be dropping one or the other or start looking for new jobs. Well it turns out I was right. The company no longer focuses on service offerings.
So lets have a quick review. Pick a business, do it well, make money, and focus focus focus.